If you run a growing eCommerce or product-based business, access to fast, flexible funding can make all the difference. Wayflyer positions itself as a capital partner for today’s online-first businesses, offering revenue-based financing, fast approvals, and ongoing access to capital tailored to your sales performance.
We’ll explore Wayflyer’s business loan products, eligibility requirements, interest rates, and how it compares to other lenders. You’ll also find tips on how to apply, what to expect, and whether Wayflyer is the right fit for your business.
An overview of Wayflyer business loans
Wayflyer offers purpose-built financing for businesses that sell physical products, especially in eCommerce, retail, and direct-to-consumer sectors. Unlike traditional lenders, Wayflyer analyzes your real-time business performance through connected platforms, allowing it to deliver fast, data-driven funding decisions.
Wayflyer provides three core financing products to meet a range of business needs, whether you’re just starting out, scaling rapidly, or managing complex growth initiatives.
Unsecured business loans
Wayflyer’s main financing options are unsecured, meaning you won’t need to offer personal collateral, sign a personal guarantee, or risk losing business assets. This approach makes Wayflyer accessible to early-stage and growing brands that may not qualify for traditional bank loans.
Both the Cash Advance and Term Loan products are available without security. Rolling Financing, a pre-approved capital facility, may include optional security to lower your cost of capital, but it isn’t a requirement.
Secured business loans
Wayflyer does not offer traditional secured business loans in the way banks do. You won’t be asked to provide physical assets or inventory as security. This is a key differentiator. Many lenders require collateral or guarantees, especially for larger amounts.
In some cases, businesses may opt to secure a Rolling Financing facility to access lower rates, but this is optional and tailored to your situation.
Government-backed loans
Wayflyer is a private fintech lender, not an SBA lender. If you’re looking for a government-backed SBA 7(a) loan or other SBA products, you’ll need to explore alternative lenders or marketplaces that specialize in these offerings.
However, for brands that don’t meet SBA requirements or want faster, less restrictive capital, Wayflyer can be a compelling alternative.
Additional funding products
Wayflyer’s Rolling Financing product is designed for established businesses with ongoing capital needs. Instead of reapplying for a new loan every time, you can draw from a pre-approved credit limit and only pay for what you use.
This works well for businesses managing multiple growth initiatives, product launches, or seasonal inventory builds. Capital limits grow automatically with your business performance, a unique benefit not commonly offered by traditional lenders.
Wayflyer also serves a wide range of industries, including:
- Amazon sellers
- SaaS and app developers
- Consumer and professional services
- Healthcare
- Wholesale
- Retail and DTC brands
What is Wayflyer’s typical interest rate?
Wayflyer doesn’t charge interest in the traditional sense. Instead, they apply a one-time fixed fee to the amount borrowed, typically between 5% and 10%.
You’ll repay the total (loan + fee) over a set period through either:
- Fixed daily, weekly, or biweekly payments, or
- A percentage of your revenue (revenue-based remittance)
This fee-based model ensures transparency, with no hidden charges or compound interest, but it also means there are no discounts for early repayment.
How much can I borrow with Wayflyer?
Wayflyer offers funding based on your business’s monthly revenue and performance. Here’s a general range of borrowing amounts:
| Business Revenue | Typical Funding Range |
|---|---|
| $10K–$100K per month | $25,000 – $500,000 |
| $100K–$1M per month | $100,000 – $2,000,000+ |
| $1M+ per month | Up to $5,000,000+ |
Because offers are personalized, the exact amount will depend on your sales history, business model, and performance trends.
What is the acceptance rate?
Wayflyer does not publish a specific acceptance rate, but its model is built for accessibility. With no minimum credit score required and a streamlined application that reviews sales performance in real time, Wayflyer is well-suited to a wide range of businesses, particularly those selling physical products online.
If your business generates at least $10,000 in monthly sales and has been operating for six months or more, you may qualify for a tailored financing offer. The application takes just minutes, and funds can be available in as little as 24 hours.
Eligibility criteria
Wayflyer keeps its application requirements relatively light, focusing on business health rather than personal financials.
To qualify, your business should meet the following:
- At least $10,000 in monthly sales
- 6+ months in operation
- Sell physical products
- Operate in a supported country (U.S. included)
You do not need a high credit score or to accept credit card payments, another point of differentiation from many lenders.
Additional info
Here’s what else you should know before applying for financing through Wayflyer.
Early repayment & fees
Wayflyer charges a fixed fee, meaning your total repayment amount is set at the time of borrowing. Paying early won’t reduce the cost of capital, as the full fee still applies. However, there are no penalties for early repayment, so you won’t be charged extra.
Approval timeline
Wayflyer’s approval process is among the fastest in the industry:
- Application submission: ~12 minutes
- Fastest approval to offer: 94 minutes
- Most businesses receive approval within hours
Funding timeline
Once approved, Wayflyer can deposit funds into your account in as little as 24 hours. This makes it an ideal option for businesses needing urgent working capital for inventory, marketing, or operations.
Security required?
In most cases, no security is required. Wayflyer’s standard products are unsecured, meaning:
- No personal guarantee
- No lien on inventory
- No ownership dilution
If you opt for Rolling Financing, you may choose to secure the facility to access lower rates, but it’s entirely optional.
Documentation required
Wayflyer streamlines the documentation process by using your real-time business data instead of lengthy financial forms. Here’s what they typically require.
Business information
You’ll be asked to provide basic details about your business, including:
- Business name
- Industry
- Monthly revenue
- Time in operation
Business owner information
Minimal personal details are required, such as:
- Name
- Contact details
- Business role
Personal credit scores are not a primary factor.
Funding requirement
You’ll need to indicate your funding needs and preferred structure, whether it’s a one-time advance, a fixed-term loan, or rolling access to capital.
Wayflyer may request access to your:
- eCommerce platforms (Shopify, Amazon, etc.)
- Payment processors
- Ad accounts (for performance verification)
All connections are read-only and secure.
How to apply
Wayflyer’s application process is designed to be fast, intuitive, and automated, without tax returns or extensive paperwork.
Is the application process different from other lenders?
Yes. Unlike banks that rely on credit history and long approval cycles, Wayflyer connects to your platforms and analyzes live performance data to create a tailored offer, often in under two hours.
How to improve your chances of getting funded
To boost your approval odds:
- Ensure consistent monthly revenue (above $10K)
- Link all relevant platforms during the application
- Be clear about your funding need and use case
Pros & cons
Wayflyer has carved out a unique space in the alternative lending market. Here’s a quick summary of its advantages and potential drawbacks.
Pros
- Fast approval and funding (within 24 hours)
- No personal guarantees or collateral required
- Tailored to eCommerce and product-based businesses
- Transparent, fixed-fee pricing
- Rolling credit lines available as you grow
Cons
- Fixed fee model means no early repayment savings
- Shorter loan terms (typically 3–9 months)
- Not suitable for service-only or non-product businesses
- No traditional interest-based loan options
Alternative lenders to consider
Wayflyer may be a great fit for fast-moving product brands, but if you’re looking for:
- Longer loan terms
- Lower APRs with interest-based pricing
- SBA-backed government loans
- Traditional business lines of credit
Then exploring lenders like TVT Capital, Taycor Financial, or SBA-specialist providers through Swoop may be better suited to your needs.
Why use a finance broker?
Navigating lenders, products, and qualification criteria can be overwhelming. A finance broker like Swoop takes the guesswork out, matching your business with lenders that fit your size, goals, and funding needs.
Whether you’re choosing between Wayflyer and a bank, or comparing cash advances to SBA loans, Swoop can help you secure funding faster and more confidently.
Get started with Swoop’s business funding platform
Wayflyer offers a compelling alternative to traditional financing, especially for product-based businesses that value speed, flexibility, and tailored capital access. But the best funding decision is always the one that fits your business model and goals.
Ready to explore your best-fit funding options?
Your next stage of growth could be one smart decision away. Apply with Swoop today, and find the capital that fits.






