The Z Link – Erifili Gounari | Take The Plunge Podcast

We’re pleased to introduce Erifil Gounari, founder of The Z Link, for the fourth instalment of our “Take the Plunge” podcast season 3. The Z Link are a new social media marketing business led by Gen Z, also known as the I generation. Immersed in digital culture form a very young age, they use their skills and experience to bring your business all the value it could be reaching online.

Tune in to hear Ciaran and Erifili discuss:

  • Importance of good press
  • Finding the right people for your business
  • Running a business remotely
  • organic vs paid growth

Play Podcast on Spotify or iTunes, or watch it on Youtube above.

If you are considering starting up your own business, simply register or sign in to Swoop. You can discover all the funding opportunities across loans, equity and grants available to your business, or get in touch with our team of experts who can offer you support and guidance. 


Useful resources
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Time to invest in your SME
Time to leave: how to plan and execute your exit strategy
How securing start-up funding changes the mindset of a new business

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