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Team Marketing/Partnerships

Team Marketing/Partnerships

A picture of Charlotte Forsberg in a dark green coat and black scarf in front of a white brick wall

Charlotte Forsberg

Head of Marketing

Starting her career with Diageo, Charlotte went on to run one of the UK’s leading marketing & comms agencies advising and influencing a world-class customer base ranging from multinationals through to SMEs and local startups.

Picture of Ayanle Abdukadir in a black trench coat and matching scarf in front of a white brick wall

Ayanle Abdukadir

Digital Marketing Manager

With 7 years’ experience in marketing, Ayanle oversees our online customer acquisition strategies. His analytical approach and passion for data ensure our digital campaigns deliver enduring results.

Kirsty Russell

Kirsty Russell

Social Media Manager

Kirsty has just graduated from The Academy of Contemporary Music studying Music Business & Innovation. She has 8 years’ experience in social media marketing, photography and content creation for brands. Kirsty helps build Swoop’s Social Media presence.

Eleanor St Aubyn

Eleanor St Aubyn

Marketing Partnerships Manager

With previous experience in developing partnerships and a passion for content creation, Eleanor has joined the Swoop Marketing team to work closely with our Partners to maximise the potential of our partnerships in a way that benefits everyone involved.

Orla Eastwood

Orla Eastwood

Strategic Partnership Manager

Orla gained invaluable insight into the SME banking market working on the Business Banking Switch project with RBS. She works with Swoop’s Strategic Partners on collaborations that will help SMEs find the money and services that they need.

Maja Skouboe

Maja Skouboe

Marketing Coordinator

Maja is a part of the Swoop team in Dublin. She recently graduated from a business school in Esbjerg, Denmark, where she studied marketing, business economics and innovation. Maja works closely with the Marketing Partnerships Manager and supports the marketing team with different tasks. 

Mirco Heutschi

Mirco Heutschi

Marketing Intern

Mirco recently completed his Federal Diploma of Vocational Education and Training in Switzerland. Always being passionate about marketing, Mirco joined the Swoop marketing team as an intern in January 2021 and works closely with the Digital Marketing Manager.

Rob Moore

Rob Moore

Head of Partnerships & Verticals

Rob has joined Swoop after 7 years at Hiscox Insurance running their UK Partnerships and Private Client teams. He has over 20 years’ experience in the Insurance industry. Prior to Hiscox, he worked at RSA leading partnerships, marketing and commercial teams. Rob is also a member of the TechNation Insurtech board.

Stephen Mullan

Stephen Mullan

Strategic Partnership Manager Australia 

Stephen has been involved with SMEs and start-ups from a young age, having helped run his family business in Ireland. He has spent the last five years working in international business, with a number of US economic development agencies, to attract FDI flows from Europe to the United States. After relocating to Australia to work with the Irish government trade agency Enterprise Ireland, Stephen has helped dozens of digital and fintech companies to enter and scale in the Australian market. 

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