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Hello!
We are into a new financial year which means budgets have been reset, the diaries are open and investors are looking for new opportunities in the months ahead.
Once again, we’re bringing you the resources you need to acquire equity investment for your business.Â
In this edition of Swoop’s equity newsletter:Â
- Investor Q&A March 2022 – Sam from Ascension
- What we’ve been reading
- 5 things that make a business investable
- Upcoming Swoop Pitch Event
Happy reading!
#TeamSwoop
Investor Q&A March 2022 - Sam from Ascension
Does your business leave the world a better place? Our Investor Q&A focusses on Sam Marchant to find out why he’s backing more ethical businesses.
What we’ve been reading
The Hard Thing About Hard Things – Ben Horowitz
A must read for founders and investors. The Hard Thing About Hard Things dives into the challenges and obstacles founders face from founding the company to exit. The book draws from Horowitz’s experience in building businesses, specifically Opsware which was acquired by HP.
The book describes running a business during ‘War Time’, when large problems arise that need to be overcome and ‘Peace Time’, when the business is running smoothly. Horowitz also covers difficult topics such as firing a loyal employee and dealing with office politics.Â
The Right It – Alberto Savoia
Another great read for founders looking to start new businesses and test ideas. ‘The Right It’ discusses the law of market failure and why a large percentage of products fail. This book introduces the concept of pretoype’s (pre-prototype’s), and why creating one can stop you going down a path with no positive outcome.Â
5 things that make a business investable
If you want to attract investors, read this – it will tell you how to see your eyes from the point of view of a potential investor. If you want their money, this is what they’ll want from you:
Upcoming Swoop Pitch Event
The Swoop Pitch Event will be back on the 21st of April at 2pm.
The February Pitch Event was a great success with 100% of startups getting introductions to investors.
Whether you are an investor looking for opportunities or a founder keen to watch some pitches, please feel free to join us on the 21st.
If you are a founder and would like to apply to pitch at our event please sign up to Swoop here.
yet? Register here!